{"title":"Most People Don't®","description":"\u003cp\u003eThe original line. The book, the tee, the cap, the hoodie and the sweatshirt that started it all.\u003c\/p\u003e\u003cp\u003eMost People Don't. But You Do.\u003c\/p\u003e","products":[{"product_id":"book-most-people-dont-and-why-you-should","title":"Most People Don't (And Why You Should) Book","description":"\u003cp\u003eThe book where it all began. In \u003cem\u003eMost People Don't (and Why You Should)\u003c\/em\u003e, former Ritz-Carlton global executive Bart Berkey shares the simple philosophy behind everything in this shop: it is easy to BE, but better to BECOME, and the difference is Doing what Most People Don't.\u003c\/p\u003e\n\u003cp\u003eThrough real-life stories that read like a cross between \u003cem\u003eWho Moved My Cheese\u003c\/em\u003e and a Seinfeld episode, Bart shows what happens when you follow up, show appreciation, take the stairs, and say the encouraging thing. A perfect gift for graduates, new leaders, book clubs, and anyone ready to move from intention to action.\u003c\/p\u003e\n\u003cp\u003e• Quick, entertaining chapters built for busy readers\u003cbr\u003e• Ideal for teams: pairs with Bart's keynotes and the HUMANALITY™ framework\u003cbr\u003e• Ordering for an event or team? \u003ca href=\"\/pages\/faq#bulk\"\u003eAsk about bulk orders\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.amazon.com\/Most-People-Dont-Why-Should\/dp\/B09L4NZWMZ\" target=\"_blank\" rel=\"noopener\"\u003ePurchase on Amazon\u003c\/a\u003e, or order here to gift it with a personal message.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFrom Most People Don't® by keynote speaker Bart Berkey.\u003c\/em\u003e\u003c\/p\u003e","brand":"Most People Don't","offers":[{"title":"Default Title","offer_id":44283154759870,"sku":"2345","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0567\/5971\/3982\/files\/Image-MPDBookcover_39b15473-a588-4f79-9fab-7e26b0de1ebd.jpg?v=1717700969"},{"product_id":"women-s-organic-crew-neck-sweatshirt","title":"Most People Don't® Women's Crew Neck Sweatshirt","description":"\u003cp\u003eThe Most People Don't® women's crew neck is the inspirational sweatshirt for people who do the hard thing quietly: the teacher grading past midnight, the mom running the whole calendar, the boss who remembers birthdays. Organic cotton outside, super-soft brushed fleece inside, and a message that fits because they live it. A thoughtful gift for teachers, coworkers, moms, and mentors.\u003c\/p\u003e\n\u003cp\u003e• 80% organic combed ring-spun cotton, 20% recycled polyester for production in the US\u003cbr\u003e• 100% organic combed ring-spun cotton for production in Europe\u003cbr\u003e• Fabric weight: 8.9 oz.\/yd.² (301.76 g\/m²)\u003cbr\u003e• Super soft fleece inside\u003cbr\u003e• 30 singles\u003cbr\u003e• Regular fit\u003cbr\u003e• Dropped shoulders\u003cbr\u003e• Set-in sleeves\u003cbr\u003e• 1 × 1 ribbed cuffs at collar, sleeve cuffs, and bottom hem\u003cbr\u003e• 2 needles top stitches on all seams\u003cbr\u003e• The fabric of this product holds certifications for its organic cotton content under GOTS (Global Organic Textile Standard) and OCS (Organic Content Standard). Additionally, GRS (Global Recycled Standard) certifies the recycled content present in the product.\u003cbr\u003e• Blank product sourced from Bangladesh\u003cbr\u003e\u003cbr\u003eThe sizes correspond to a bigger size in the European market, customers from that region should order a size down.\u003cbr\u003e\u003cbr\u003eThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFrom Most People Don't® by keynote speaker Bart Berkey, apparel and gifts for people who take action.\u003c\/em\u003e\u003c\/p\u003e","brand":"Most People Don't","offers":[{"title":"S","offer_id":47899773010110,"sku":"7887044_20766","price":48.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47899773042878,"sku":"7887044_20767","price":48.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47899773075646,"sku":"7887044_20768","price":48.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47899773108414,"sku":"7887044_20769","price":48.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":47899773141182,"sku":"7887044_20770","price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0567\/5971\/3982\/files\/womens-organic-crew-neck-stella-alma-sweatshirt-white-front-6a442cce42fdc.jpg?v=1782852823"},{"product_id":"trucker-cap-4","title":"Most People Don't® Trucker Cap","description":"\u003cp\u003eThe Most People Don't® embroidered trucker cap is the motivational hat for golf mornings, dog walks, ballgames, and errands that turn into conversations. A classic structured fit with a mesh back and a message people read twice. An easy gift for dads, coaches, golfers, and the friend whose uniform is a good cap.\u003c\/p\u003e\n\u003cp\u003e• 60% cotton, 40% polyester\u003cbr\u003e• 100% polyester mesh back\u003cbr\u003e• Structured, 6-panel, mid-profile cap\u003cbr\u003e• Pre-curved contrast stitched visor\u003cbr\u003e• Underbill matches visor color\u003cbr\u003e• Adjustable plastic snapback\u003cbr\u003e• Blank product sourced from China\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFrom Most People Don't® by keynote speaker Bart Berkey, apparel and gifts for people who take action.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong class=\"size-guide-title\"\u003eSize guide\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"table-responsive dynamic\" data-unit-system=\"imperial\"\u003e\u003ctable cellpadding=\"5\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e \u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eA (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eB (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eC (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eD (inches)\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eOne size\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e19 ⅛-23 ¼\u003c\/td\u003e\n\u003ctd\u003e4 ⅜\u003c\/td\u003e\n\u003ctd\u003e2 ½\u003c\/td\u003e\n\u003ctd\u003e6 ¾\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e","brand":"Most People Don't","offers":[{"title":"Black \/ Charcoal","offer_id":47900271771838,"sku":"6208534_16711","price":28.0,"currency_code":"USD","in_stock":true},{"title":"Black","offer_id":47900271804606,"sku":"6208534_11417","price":28.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ White","offer_id":47900271837374,"sku":"6208534_11420","price":28.0,"currency_code":"USD","in_stock":true},{"title":"Charcoal\/Black","offer_id":47900271870142,"sku":"6208534_16713","price":28.0,"currency_code":"USD","in_stock":true},{"title":"Loden","offer_id":47900271902910,"sku":"6208534_11418","price":28.0,"currency_code":"USD","in_stock":true},{"title":"Heather Grey\/White","offer_id":47900271935678,"sku":"6208534_16712","price":28.0,"currency_code":"USD","in_stock":true},{"title":"Heather Grey \/ Black","offer_id":47900271968446,"sku":"6208534_11421","price":28.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0567\/5971\/3982\/files\/snapback-trucker-cap-black-charcoal-front-6a4441048448c.jpg?v=1782858007"},{"product_id":"most-people-dont-unisex-eco-raglan-hoodie","title":"Most People Don't® Eco Raglan Hoodie","description":"\u003cp\u003eThe Most People Don't® eco raglan hoodie is the motivational hoodie for early flights, late gym sessions, and everything between. Organic cotton outside, brushed and cozy inside, with a message that reminds the wearer to show up when most people don't. An inspirational gift for go-getters, new hires, coaches, and hard workers. Pair it with joggers for a relaxed look, or elevate it with a blazer or classic trousers.\u003c\/p\u003e\n\u003cp\u003e• Outside: 100% organic cotton\u003cbr\u003e• Charcoal melange is 60% cotton, 40% recycled polyester\u003cbr\u003e• Inside for all colors: 80% organic cotton, 20% recycled polyester\u003cbr\u003e• Brushed lining\u003cbr\u003e• Regular fit\u003cbr\u003e• Raglan sleeves\u003cbr\u003e• Ribbed cuffs and hem\u003cbr\u003e• Drawstrings with metal eyelets and stoppers\u003cbr\u003e• Jersey-lined hood\u003cbr\u003e• Blank product sourced from Bangladesh\u003cbr\u003e\u003cbr\u003eThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFrom Most People Don't® by keynote speaker Bart Berkey, apparel and gifts for people who take action.\u003c\/em\u003e\u003c\/p\u003e","brand":"Most People Don't","offers":[{"title":"XS","offer_id":47904604815550,"sku":"1995215_13723","price":50.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":47904604848318,"sku":"1995215_13724","price":50.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47904604881086,"sku":"1995215_13725","price":50.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47904604913854,"sku":"1995215_13726","price":50.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47904604946622,"sku":"1995215_13727","price":50.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":47904604979390,"sku":"1995215_13728","price":58.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":47904605012158,"sku":"1995215_13729","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0567\/5971\/3982\/files\/unisex-eco-raglan-hoodie-black-front-6a465265e7e22.jpg?v=1782993524"},{"product_id":"most-people-dont-unisex-t-shirt","title":"Most People Don't® T-Shirt","description":"\u003cp\u003eThe Most People Don't® t-shirt is the motivational shirt for gym mornings, travel days, and everyday moments that turn into conversations. A soft, lightweight tee that reminds the wearer, and everyone they pass, to take action when most people don't. An inspirational gift for go-getters, new grads, coworkers, and friends who always go first.\u003c\/p\u003e\n\u003cp\u003e• 100% combed and ring-spun cotton (Heather colors contain polyester)\u003cbr\u003e• Fabric weight: 4.2 oz.\/yd.² (142 g\/m²)\u003cbr\u003e• Pre-shrunk fabric\u003cbr\u003e• Side-seamed construction\u003cbr\u003e• Shoulder-to-shoulder taping\u003cbr\u003e• Blank product sourced from Nicaragua, Mexico, Honduras, or the US\u003cbr\u003e\u003cbr\u003eDisclaimer: The fabric is slightly sheer and may appear see-through, especially in lighter colors or under certain lighting conditions.\u003cbr\u003e\u003cbr\u003eThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFrom Most People Don't® by keynote speaker Bart Berkey, apparel and gifts for people who take action.\u003c\/em\u003e\u003c\/p\u003e","brand":"Most People Don't","offers":[{"title":"XS","offer_id":47904610681022,"sku":"7213567_9575","price":28.0,"currency_code":"USD","in_stock":true},{"title":"S","offer_id":47904610713790,"sku":"7213567_8923","price":28.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47904610746558,"sku":"7213567_8924","price":28.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47904610779326,"sku":"7213567_8925","price":28.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47904610812094,"sku":"7213567_8926","price":28.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":47904610844862,"sku":"7213567_8927","price":30.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":47904610877630,"sku":"7213567_8928","price":32.0,"currency_code":"USD","in_stock":true},{"title":"4XL","offer_id":47904610910398,"sku":"7213567_8929","price":34.0,"currency_code":"USD","in_stock":true},{"title":"5XL","offer_id":47904610943166,"sku":"7213567_12878","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0567\/5971\/3982\/files\/unisex-staple-t-shirt-black-heather-front-6a4655a2d032a.jpg?v=1782994348"},{"product_id":"most-people-dont-gift-card","title":"Most People Don't Gift Card","description":"\u003ch3\u003e\"You've Got This!\" for the Hard Days... \"You're Doing Great!™\" for the Days Well Done...\u003c\/h3\u003e\n\u003ch4 dir=\"ltr\"\u003eEncouragement For The Hard Days. \"You're Doing Great!™\" For The Days Well Done.\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eYou know someone doing more than anyone sees. Maybe they're in a brutal week or a project that won't quit. Or maybe they just nailed it. Most People Don't stop to notice. You Do.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eLet them choose the reminder that fits: a mug for long Mondays, a journal for big ideas, a sweatshirt for the days that ask too much, or Bart's book, \u003cem\u003eMost People Don't...(And Why You Should)\u003c\/em\u003e.\u003c\/p\u003e\n\u003ch3\u003eHow It Works\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eChoose Value - $10, $25, $50, $100, or $250\u003c\/li\u003e\n\u003cli\u003eEmailed right away with your personal note\u003c\/li\u003e\n\u003cli\u003eUse it on anything in the store\u003c\/li\u003e\n\u003cli\u003eFree US shipping on orders of $40 or more\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for\u003c\/strong\u003e a Hard Week, a Big Launch, a Career Change, a Goal Crushed, Birthdays, Holidays, and Thanking Your Team.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBulk or event orders?\u003c\/strong\u003e \u003ca href=\"\/pages\/contact\"\u003eContact us\u003c\/a\u003e and we'll help.\u003c\/p\u003e","brand":"Most People Don't","offers":[{"title":"$10","offer_id":49274766360766,"sku":null,"price":10.0,"currency_code":"USD","in_stock":true},{"title":"$25","offer_id":49274766819518,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"$50","offer_id":49274766852286,"sku":null,"price":50.0,"currency_code":"USD","in_stock":false},{"title":"$100","offer_id":49274766885054,"sku":null,"price":100.0,"currency_code":"USD","in_stock":false},{"title":"$250","offer_id":49274766917822,"sku":null,"price":250.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0567\/5971\/3982\/files\/0001-6574648536806061533.png?v=1792002260"}],"url":"https:\/\/most-people-dont.myshopify.com\/collections\/most-people-dont.oembed","provider":"Most People Don't","version":"1.0","type":"link"}